Discovery Wheel Engagement for Corteva in Hyderabad

Magik Touch delivered the Discovery Wheel in Hyderabad for event agency TechAct Brand Solutions and its client Corteva. The format translated structured subject matter into a clear physical-digital interaction, giving guests an immediate action to perform and a visible result to discover.

Guests interacted with a large circular touch interface divided into branded content segments. A spin selected the next topic or destination and created a simple, understandable participation loop. The visual treatment and content structure were adapted to the approved event brief rather than presented as a generic game.

The installation combined a prominent physical interface with responsive digital content so event staff could invite guests to participate without a lengthy explanation. Setup, screen alignment, touch response and the content sequence were tested for live operation at the Hyderabad event.